Yuval Brisker of TOA Technologies: Waiting for the Cable Guy
Imagine a future where an appointment with the cable company doesn’t mean giving up half your day to sit around waiting for the cable guy. That’s the future that Yuval Brisker’s company, TOA Technologies, is working to create—and it’s closer than you think. In this interview, Brent Leary talked to Brisker about why small businesses need to tailor the customer service experience to fit the customer’s needs, not the company’s, if they want to stay competitive
